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Bringing together thoughtful design and football. The core ethos is great design for the football masses, focusing on real fans and gift-buyers throughout the year. Fun and accessible for all fans. The name was inspired by the ‘dink’ goal, where a player cleverly kicks the ball over a goal keeper. The heavy lines in the logo reflect the lines on a football pitch and the ‘D’ letterform contains a dot, like the penalty spot or centre spot on a field.